PLMA quizzes 1,839 Millennials aged 20-29 on food and shopping habits
4– Culinary inspiration
34% millennials polled always or frequently watch cooking videos on youtube and 28.2% sometimes do, while 79.6% make recipes they see online vs 55.3% who make recipes they see on TV. 72.5% are very or somewhat interested in discovering something new and exciting when it comes to food.
Picture: istockphoto-Oleksajewicz