PLMA quizzes 1,839 Millennials aged 20-29 on food and shopping habits
11 – Additives and ‘highly processed’ foods
55.1% said avoiding food additives was important (only 14.9% felt it was unimportant), while 45.3% said avoiding ‘ingredients I can’t pronounce’ was important. 64.2% said avoiding ‘highly processed’ foods was important, while 53% claimed avoiding GMOs was important.
Picture: istockphoto-bhfack2