EPA, DHA for the masses? Cargill unveils cost-effective ‘drop-in’ solution for F&B omega-3 fortification

Cargill: 'We wanted something that was easy to use at a low cost per serving'

Cargill has unveiled IngreVita, a proprietary blend of high oleic canola oil, antioxidants and long-chain omega-3 fatty acids (EPA and DHA) from fish oil that it claims will take omega-3 food and beverage fortification from the niche to the mainstream.

While several rivals already offer fish-oil based food ingredients, many of Cargill’s customers were not happy with their options, either due to price (encapsulated omega-3 products can be expensive) or technical/sensory limitations (poor stability, flavor, odor issues), Kristine Sanschagrin, marketing manager of specialty seeds and oil at Cargill told FoodNavigator-USA.

“We wanted something that was easy to use at a low cost per serving that you could just drop into a formulation and not have to compromise on shelf-life or worry about a fishy taste or smell. 

“IngreVita is a stabilized oil that can be stored in ambient conditions in a plant like any other oil and used in any product where there is oil. We’ve been working with some customers on this for over a year and had some terrific positive feedback."

Easy to use at a low cost per serving

She added: “We’ve tested it in a wide range of shorter shelf-life products including white bread, white whole wheat bread, and whole wheat bread, milk, and chocolate milk, as well as longer shelf-life products such as salad dressings, crackers, and meal replacement beverages.”

The 32mg of EPA/DHA per serving that Cargill is targeting with IngreVita might not sound like much considering that the American Heart Association recommends 250-500mg/day, she said.

However, by adding fish oil to food and beverage staples such as bread, milk, salad dressings and crackers, consumers would cumulatively get a meaningful amount per day, she said.

Millennials are less interested in getting nutrition from supplements

You could take a supplement [and get a higher dose], she acknowledged, but lots of people don’t want to get their nutrition from pills - “Millennials are less interested in getting nutrition from supplements” - while not everyone likes eating fish.

More of something is better than none of anything. If you had a sandwich with two slices of bread and a glass of milk, that’s almost 100mg of EPA and DHA, and for someone that’s not getting any long chain omega-3s in their diet, that’s a good thing, as we know most Americans do not get anything like 250-500mg/day - the average is more like 113mg/day.”

The FDA recently frustrated many in the omega-3 sector by publishing a final rule that will ban (by December 2016) certain nutrient content claims for foods that contain DHA and EPA (eg. 'high in', 'excellent source of'), because such claims are by law only permitted for nutrients for which there is an established daily value.  Click HERE for details.

Click HERE for more details about IngreVita or visit the Cargill booth at IFT (#3141).  

Related News

DHA-rich canola oil shows significant heart health benefits

DHA-rich canola oil shows significant heart health benefits

Technology enables firms to add unprecedented levels of omega-3s into shelf-stable foods & beverages and keep their labels clean...

Think you need to pop pills to get a decent dose of omega-3? Think again, say Hormel and Virun

GOED 'respectfully disagrees' with the FDA over its assessment of the evidence supporting the benefits of EPA and DHA

Nutrition Facts overhaul is a missed opportunity for long chain omega-3s EPA and DHA, says GOED

Fortification added “noticeably” to intakes of iron and each of the shortfall vitamins identified in 2010 Dietary Guidelines for Americans reports (vitamins A, C, D and folate) except for vitamin E, and shifted the prevalence of inadequate intakes lower.

Fortification adds ‘noticeably’ to certain nutrient intakes in children; not a panacea: study

Willie Loh, VP of marketing for Cargill's specialty canola business

Novel plant source of omega-3s DHA and EPA should be commercialized by 2020, says Cargill

“We constantly get requests to do what seems to be impossible" - Philip Bromley, CEO of Virun

Huge demand for omega-3 liquid products driving delivery innovations: Virun CEO

The rule to prohibit statements on the labels of food products and dietary supplements that claim the products are “high in” DHA or EPA, and synonyms such as “rich in” and “excellent source of"

FDA prohibition of omega-3 nutrient content claims ‘in no way reflects the well-substantiated benefits associated with EPA & DHA’, says GOED

Related Products

See more related products

Comments (1)

John - 21 Jul 2014 | 11:38

Omega-3 DHA/EPA enriched gourmet deli meats

Now let's say we make a 4 oz. turkey sandwich with Turke's Omega-3 DHA/EPA enriched gourmet turkey breast, that sandwich will now equal 350 mg of Omega-3 DHA/EPA Good Fatty Acids. 4 ozs. of Turke's Omega-3 enriched Pennsylvania Amish gourmet turkey breast = 250 mg of Omega-3 DHA/EPA Good Fatty Acids!

21-Jul-2014 at 23:38 GMT

Submit a comment

Your comment has been saved

Post a comment

Please note that any information that you supply is protected by our Privacy and Cookie Policy. Access to all documents and request for further information are available to all users at no costs, In order to provide you with this free service, William Reed Business Media SAS does share your information with companies that have content on this site. When you access a document or request further information from this site, your information maybe shared with the owners of that document or information.