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FTC refunds almost $6 Million to consumers of acai berry supplement

An acai berry supplement called Acai Pure was allegedly deceptively advertised as a weight-loss product
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Checks totaling $5,936,243.63 are being mailed by an administrator working for the Federal Trade Commission to consumers who purchased acai berry supplements, “colon cleansers,” and other products from Phoenix-based Central Coast Nutraceuticals, Inc.

In August 2010, the FTC charged Central Coast Nutraceuticals, two individuals, and four related companies with multiple violations, including unfair billing practices, and deceptively advertising Acai Pure, an acai berry supplement, as a weight-loss product, and Colotox, a colon cleansing supplement, as an aid for preventing cancer.

A total of 316,716 checks averaging $18.74 each are being mailed.

“Consumers should carefully evaluate advertising claims for dietary supplements,” said FTC in a statement. 

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Related topics: Regulation